Word on the Street

Effective representation in today’s competitive online advertising industry requires extensive knowledge and experience with ad server technology, ad zone strategy, development, ad trafficking, ad sales management and representation, account management, ad delivery and reporting and accounts receivable management.

 

Winstar Interactive has been effectively representing top media brands since 1996. Our team of professionals will maximize revenue with every impression available on your site. But don’t take our word for it… our clients are here to tell you what we do everyday for them.

“Winstar has been a valued partner for Fodor's. I always found them to be service-oriented and highly responsive with strong operational support.”   -     Timothy Jarrell, VP and Publisher
Fodors.com/Random House
Fodors

“I have worked with the Winstar Interactive Team for almost a decade and highly recommend their operations department. For us, the Winstar Operations team is thorough, easy to work with, sensitive to our unique trafficking concerns, and partners with us to achieve results.”  -    Bruce Hashim, VP and General Manager
NASDAQ OMX, Nasdaq.com
NASDAQ

I wanted to express what a great job Mike is doing for Nasdaq.com. He has acclimated to our business quickly. Mike is always accessible and has a great work ethic. He is proactive, understands our business issues and has gone above and beyond the call of duty on many occasions. We appreciate the contribution he has made to our efforts on nasdaq.com and it is a pleasure to work with Mike. All the best, Pat
Patrick Dignan, Executive Sales Director
NASDAQ OMX, Nasdaq.com
NASDAQ

Winstar Interactive was instrumental in developing and launching Continental Airlines’ online advertising strategy. After a long and extensive search for the right firm to represent the airline, the expertise offered by the Winstar team made our decision easy. They seamlessly integrated members of their sales and operations groups into our company to facilitate the monetization of our website and customer database.

We knew upfront that being among the first in our industry to adopt an advertising strategy for the website would be challenging. Numerous opportunities were identified early and the
Winstar team quickly presented results as we ramped up our operation.

Dave Shamberger led the venture with the Winstar Sales team. They were straightforward about the restrictions imposed by the airline potentially hindering our aggressive sales goals. Not only did Dave’s team meet those expectations, but they provided insightful solutions to fit within our restrictions. Their review of our processes and offerings produced new cross-channel initiatives and increased revenue.

The Winstar Operations department, led by Mark Crona, effectively guided preparing the website for paid advertisements. We thought our database could be problematic with matching proper data for appropriate advertisers to deliver the right message to the right consumer, but the methods supplied by the Winstar team uniquely allowed us to target customers. Their approach to managing campaigns, inventory, and accounting practices is well-respected among many departments within the airline, and by the airline’s advertisers.

I would, without hesitation, recommend the Winstar team to any company looking to
increase revenue through the monetization of their website. Winstar’s professionalism,
experience and dedication will ensure a “blueprint for success.”
Dana Maurer Director, Advertising and Sponsorship Marketing
Continental Airlines, Inc.  Continental.com
Continental Airlines

"In the past few months, I have worked very closely with Winstar Interactive Media to participate in new marketing campaign with Continental Airlines. Angela Raile was the person who contacted me and she was a pleasure to work with. The campaign was launching in about two weeks, so Angela promptly compiled key information to help make the decision process as easy as possible for my team. With her partner, Mark Crona, Angela was able to turn around metrics, samples, and costs in a very short time period. After the campaign was over, the Winstar team followed up with key statistics and even though the performance was not what we expected, it was a learning experience for all of us. With Mother’s Day looming ahead, Angela and Mark pulled together a new proposal for us using the key findings from our previous campaign and we are moving forward with testing another campaign with Continental.

Over all, I was very impressed with the professionalism and enthusiasm the Winstar team showed throughout our entire experience with them. They are very easy to work with and try their hardest to make the entire process flow as smoothly as possible." - Bela Mistry, Associate Partner Marketing Manager
Teleflora LLC, Teleflora.com
NASDAQ

"Angela and the team at Winstar Interactive have been wonderful to work with and have made our job easier. Coming from an advertising agency that works with clients and other agencies, it is a pleasure to work with a group that treats you as a partner and not just a dollar sign. We have worked with them to help us create multi-partner promotions in addition to traditional media buys. They have gone above an beyond our expectations. The commitment paid to each client is apparent. We look forward to working with them in the future" -
Jason Marvin
Forté Advertising